In this episode of The SELF (R)EVOLUTION Podcast, host Breanna Rae Blaney is joined by Blaine Lourd—financial advisor, founder of LourdMurray, and wealth manager to some of the world’s top entrepreneurs, celebrities, athletes, and more—who shares his powerful journey from small-town Louisiana to the heights of Wall Street, and ultimately to building a values-driven firm that challenges the status quo of the finance industry.

Blaine opens up about the personal cost of chasing external success, the pressure and illusion of prestige in the financial world, and the inner reckoning that led him to choose authenticity over approval. He and Breanna explore the deep connection between our bodies and our beliefs, the daily tension between fear and faith, and how living—and leading—with truth can transform not just our personal lives, but our businesses, our money, and our impact.

Tune in for an honest, heart-opening conversation filled with grounded insights and practical wisdom for anyone ready to redefine success, reclaim integrity, and align their life and work from the inside out.

In this episode, you’ll learn:

• The hidden costs of chasing prestige and external validation in the finance industry
• Why your body often knows the truth before your mind does
• How fear and faith battle for control in our careers and personal lives
• The power of choosing authenticity in business, leadership, and relationships
• How to redefine success beyond wealth, status, or societal expectations
• What it means to build a values-driven company in a profit-obsessed industry  

Blaine Lourd is a 30+ year veteran in financial services industry. He was a broker before he became a registered fiduciary advisor in 2006. Blaine leads a team of about 40 professionals in Los Angeles, San Diego, and Baton Rouge, LA. His firm, LourdMurray, leads with full service financial planning and advice, and delivers investment solutions through an open architecture platform. LourdMurray manages approximately $7.5 billion dollars for a diverse group of individuals including entrepreneurs, athletes, entertainment professionals and family wealth. Blaine is a graduate of Louisiana State University, has three grown sons, is a musician and a published author. He lives in Santa Monica, CA.  

http://www.lourdmurray.com/ 

X @blainelourd 

Instagram @blainelourd 

Instagram @lourdmurray  

00:00 Introduction to the Self Revolution Podcast

00:33 Meet Blaine Lourd: Founder & CEO of LourdMurray

02:21 Blaine's Early Life and Career Beginnings

06:12 The Turning Point: From Wall Street to LordMurray

08:58 Aligning Values with Career

17:04 The War Within: Overcoming Personal Struggles

26:37 Confronting Mistakes and Embracing Authenticity

28:05 The Power of Radical Honesty in Business

30:52 Understanding the Role of a Financial Advisor

32:49 Navigating Financial Markets and Emotions

33:52 The Evolution of the Financial Industry

43:53 Mindset and Money: A Deep Dive

48:39 The Meaning of Success

50:36 Helping Clients Reorient Their Financial Goals

52:26 The Importance of Authenticity in Financial Advice

53:09 Personal Reflections and Family Insights

54:34 The Ultimate North Star: Love and Service

55:48 Closing Thoughts and Gratitude